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Search results for “hotel search engine”
Marriott, Wyndham gain direct traffic, bookings from search
07/13/2017
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1:48:33 PM
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Hotels seem to be doing a better job of driving consumers directly to their websites from search engines. Marriott International brands show the highest volume of direct site bookings for May 2017 at 26.21%.
Thriving as a retailer is about apt “mindset”, not an issue of tech
06/11/2017
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8:37:44 AM
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The key to Chinese airlines' full retailing platform is to know customers and meet their end to end travel needs rather than just to carry passengers from point to point.
Why hoteliers need an OTA run by hoteliers
01/20/2016
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9:15:48 AM
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Due to limited marketing budget and listings of startups, previous HOTA attempts have failed. However, HOTA might acheive success by improving pricing, cost and acquiring traffic.
Make your travel website mobile-friendly or it won’t rank in search
03/20/2017
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12:06:49 PM
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Responsive web design allows all users to have an equally enjoyable experience on your website and are far more likely to make a booking.
Eye-tracking Google search results for hotels shows emphasis on ad products
03/22/2017
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6:24:27 PM
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The eye-tracking study confirmed that the addition of the business listing box and metasearch tool of Google appears to keep eyes focused on paid areas of the SERP for a longer period of time.
Data on its own isn’t enough, make it part of an organization’s culture
02/09/2017
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3:29:24 PM
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Data alone cannot provoke change - rather accessibility, acting on it, customer support, training, incentivizing employees and ending up with the development of a customer-centric culture is key, says RJ Friedlander, CEO of ReviewPro.
Email marketing for hotels – everything you should be doing
03/07/2017
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7:59:54 PM
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Email marketing remains extremely relevant and cost-effective. It has become the best permission-based outbound tool in your marketing kit, hands down.
Ctrip enlists women in drive to make a global giant
02/16/2017
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7:09:55 PM
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Ctrip enlisted female executives including its CEO Ms. Jane Sun to help propel the company's global ambition. But Jane said she plans no huge investment like Skyscanner deal in two years.
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